STA launches new website at Beijing Business Forum

STA’s expansion into China continues with the launch of a dedicated Chinese language website to support its newly opened Beijing sales office.

As part of the promotion of the website and the office, STA attended the First China International Business Management Forum held in Beijing and sponsored by the China International Chamber of Commerce. The event, on August 26, was attended by over 200 delegates all of whom were looking for help and advice on profitable overseas trading.

Delegates were told that China's foreign trade enterprises are in arrears >$1,000 billion with an annual growth rate of $15 billion. Following the 2008 financial crisis, the global economy is still in a slow recovery process, resulting in an increasingly competitive international market, significantly increasing trade friction, and leaving foreign trade enterprises in China facing severe competitive challenges and reduced margins.

In charge of STA’s booth was Maria Chen (pictured below) who received many enquiries and a number of new Chinese export clients needing help with their US and European trade debt collection.

Maria also acts as a conduit for STA when its clients place debts for collection in China, and this improves the speed of collections and communication between creditor and debtor.